KZ Trend
Korea Zinc shares the brand values and future vision of the company
Three innovation trends that will play central roles in 2022
2022-03-14Three innovation trends
that will play central roles in 2022
PEOPLE
STORY
Good life Routine
(Routinize Yourself)
Due to the ongoing COVID-19 crisis, social activities are reduced and more time is spent at home. Under this circumstance, a new human race was born who tried to lead their own lives in a healthy and independent way. It’s good life Routine!
As social media became popular, there is movement to record and share their own healthy routine. By capturing and posting the distance run per day, or by uploading a photo of a vegetarian diet. A movement like this can be a stimulus for someone and motivate others. How about making your own small but healthy routine?
Value of Narrative
(Tell Me
Your Narrative)
Have you ever heard of PDR (Price Dream Ratio)? This is a coined word to describe Tesla’s high stock price. It means that the value of a company is evaluated not only through its immediate sales performance, but also through its future dreams, its blueprint.
Rustic Life
(Escaping the
Concrete Jungle ‘Rustic Life’)
Are there any Korean zinc people leaving for nature this weekend? These days, camping, car camping, spacing out, and rooftop glamping are all the rage. As the COVID-19 situation prolongs, people who are tired of living in the city are leaving. Escape from the bleak city and relax in nature on the weekend. In these days when meeting people is burdensome due to social distancing policy, how about meeting with water, wind and birds in nature?
Even before the Covid-19 crisis, returning to the farm, returning to the village, and living
in the countryside for a month were in full swing. However, as the government’s social
distancing policy has been prolonged and it is difficult to meet people indoors, the demand to
spend leisurely time in nature has increased. As it is virtually impossible to travel abroad,
this phenomenon will continue.
There is also the view that those who are exhausted in body and mind living in an era in which
everything is uncertain go to nature to do nothing. It is said that the desire to
independently find leisure in life led people to a rustic life. These days, there are also
‘digital detox’ accommodations that do not use any electronic devices at all, so let’s take
some time to look around in nature. Wouldn’t Korea Zinc become a brighter place when we came
back from a good rest?